1. Pick the main thing your website should do
What should someone do after visiting? Call for a quote, send a question, visit your shop, or use your existing booking link? Choose one main action and make it easy to find.
Try this one-sentence brief
“We help [customers] with [service] in [the area we actually serve]. We want visitors to [main action]. We’d love the website to feel [two or three words].”
For example: “We help local homeowners keep their gardens tidy. We want visitors to ask for a quote. We’d love the website to feel warm, organized, and down-to-earth.”
2. Decide what belongs on the site
- Home: who you help, what you offer, and the next step.
- About: the real people behind the business and why they do the work.
- Services: what customers can book or buy, where you work, and what is included.
- Gallery or work: photos you have permission to use, with helpful descriptions.
- Contact: your chosen public email or phone, business hours, and a simple contact form.
Those are starting points, not mandatory page names. We agree on up to five pages for our standard package. If you need online payments, custom booking, accounts, or a shop, tell us early so we can discuss the right scope and price.
3. Gather the facts and the personality
- Your business name, approved contact information, service area, and opening hours.
- A short list of services, prices you want to publish, and common customer questions.
- Your logo, brand colors if you have them, and photos you can legally share.
- Two or three websites you like, with a sentence about what you like. We use these to understand your taste, not to copy another business.
- Real testimonials you have permission to publish. It is fine to launch without reviews.
You can ask for help organizing the words. Please don’t send passwords, payment details, or private customer records in your brief or chat.
4. Work out the practical details together
- Domain: whether you own one and who manages it. Keep the registration in your name. We’ll guide you through safe access or the changes you need to make.
- Timing: any event or date that matters, what content is ready, and who can approve the draft.
- Budget: the build, domain renewal, hosting, and future updates. Our cost guide explains these separately.
- After launch: included handoff, optional care, or a conversation if you’re unsure.
5. Review your draft like a customer
- Open it on your phone. Can you immediately tell what the business does?
- Check names, prices, hours, photos, links, and contact details.
- Try the contact form and confirm where the message arrives.
- Use the keyboard to move through links and form fields. Make sure text remains readable when enlarged.
- Collect your requested changes into one clear list. Two revision rounds are included in our standard package; our mistakes are corrected without using a round.
6. Leave with access and a plan
Before launch, confirm the agreed website, who controls the domain, where the site will be hosted, what you receive at handoff, and how future changes will be handled. After full payment, our website files and setup guide are yours, whether you choose care or handoff.
You can start before every box is ticked.
Tell us what you know. We’ll help work out the pages, content, price, and start date before you pay. Sending a request is free and doesn’t start a subscription.
Let’s plan my website ↗